Str(eat) Kitchen Transformation with VION Dichroic and Cover Styl Architectural Films

Written by George Howell In the bustling halls of NEC Birmingham, Inspired Print Solutions undertook a remarkable project at EvViva restaurant in Hall 3. Th...

Categories: Case Studies, Cover Styl, Architectural Film, VION, Window Film
Published on 13/02/2024

Written by George Howell


In the bustling halls of NEC Birmingham, Inspired Print Solutions undertook a remarkable project at EvViva restaurant in Hall 3. The mission: to transition from a traditional Italian restaurant with extended dwell times to a dynamic, quick-service, and industrial street food concept known as Str(eat) Kitchen.

Project Details

The transformation unfolded over a three-week installation period and required the use of specific architectural films to achieve the desired effect:

Cover Styl U10 Dark Concrete: Cover Styl's Dark Concrete architectural film played a pivotal role in encapsulating the desired industrial ambiance. Its dark and rugged texture brought a sense of raw authenticity to the space.

VION Dichroic Ambience Glow Window Film: VION Dichroic was strategically employed to enhance the windows, contributing to the vibrant and dynamic street food theme. This unique film is characterised by its ability to create a stunning interplay of colours as light interacts with it.

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"The concrete Cover Styl is not only visually appealing but also practical, being wipeable and flame-resistant.

The dichroic film exceeded expectations, delivering a spectacular effect on the windows unlike any other. There are proposals for rolling out this same concept to other units."

Lydia Clarke, Marketing Director, Inspired Print Solutions

Recommendation for William Smith

When asked whether they would recommend William Smith as a distribution service, Lydia responded, “Yes, and we have! William Smith is responsive, knowledgeable and provide high quality materials. They provide training too, which adds to the quality of the whole experience.”

This case study showcases the transformative power of architectural films and the expertise of Inspired Print Solutions in bringing innovative concepts to life. It not only revitalised the dining space but also set the stage for potential expansions, cementing the significance of architectural films in modern interior design.

Feeling inspired? Contact us today at 01833 690305 or email enquiries@williamsmith.co.uk to find out more about the ways we can help with your next project.