‘’The Training Academy has helped me so much in my journey with architectural films. As a new installer, the refresher videos have allowed me to go away and hone my application skills, with the marketing videos helping me learn how I can sell the architextural dream to my clients.’’
Find the Perfect Online Course for You
Our online academy will give you full access to our 'how to' training videos, supporting your learning in the world of architectural wrapping.
Architextural Application Training
Watch videos of all the demos and application techniques we teach at our on-site training courses. With a 12 month subscription, you can watch them again and again.
Our videos are all filmed in house and cover a range of topics from choosing the right knife to the best way to wrap a shaker door.
Marketing Tips Training
Find yourself asking how do I?
> How do I use the marketing mix for Architextural wrapping?
> How do I build a great website?
> How do I use marketing personas?
Well don't worry because we've got you covered! We've a range of videos covering all those questions above plus so much more.
Kitchen Application Training
Need a refresh on your kitchen wrap knowledge or just looking for some tips on how to perfect your kitchen wrapping skills? We've got you!
Covering everything from how to properly prep a kitchen to creative ways to use architectural films plus so much more!
Free Vehicle Wrap Taster
Curious about vehicle wrapping but not sure where to start? Our Taster Course is designed for absolute beginners, offering a solid introduction to essential prep work. Whether you’re considering our hands-on training or simply want to learn the tools of the trade, this short session is the perfect way to grasp the foundations of wrapping.
FREE Commercial Wrap Crash Course
Discover the opportunities available in this 10-minute commercial wrapping crash course from the William Smith Training Academy. You'll learn the skills, processes and confidence needed to secure higher-value commercial wrap projects. Designed to help existing wrappers make the jump and maximise their potential.
>Working efficiently across large scale projects.
>Delivering professional results that keep clients coming back.
>Understanding commercial site requirements and expectations.
>Assessing commercial opportunities to quote with confidence.
FREE Architextural Wrap Crash Course
Thinking about getting into architectural film installation, but not sure where to start? This 10-minute Architextural Crash Course is an online introduction to the architectural wrapping market. Designed to help those new to the industry, or existing wrappers to diversify and maximise their potential.
>What architectural films are and where they can be applied.
>The types of commercial opportunities available.
>Available training pathways, accreditations, and ongoing installer support.
Realise Your Potential
The online academy is an unmatched platform that provides game changing support to customers of William Smith.
Perfect for recently trained delegates or existing customers of William Smith, the online academy provides a truly comprehensive experience. Whether you’re looking to brush up on your application or, sell your customers the dream of the service you’re offering, the academy has you covered.
Our online videos are brought to you by our training team, industry experts that are with you every step of the way.



Online Academy Trainers
John Raine
Introducing John Raine, Training & Applications here at the Training Academy. No stranger to William Smiths, John has been with us nearly a decade now and has a fountain of knowledge from both technical and application standpoint that he can pass onto delegates coming through the Training Academy.
Being an expert in both the architectural and vehicle wrap fields, John is a constant face you’ll see throughout the online platform.
Meet John

Speak to One of Our Team
Contact us if you have any questions and want to find out more about our training academy.






