We’re pleased to welcome Riaz Ahmad to William Smith as our new Window Film Specialist, strengthening the support we can offer window film installers across the UK.
Joining our sales team, Riaz will be dedicated to growing our window film business and supporting customers with everything from product selection and specification through to film compatibility and technical advice.
Bringing More Than Five Years of Window Film Experience
Riaz joins us with more than five years’ experience in the window film industry, having previously worked across inside sales, field sales and technical support for customers throughout the EMEA region.
His experience covers both residential and commercial applications, with particular expertise in specifying the right film for different glazing types and applications.
One of the standout projects from his career to date saw Riaz win a project to apply window film to every carriage across two London Underground lines for Transport for London.
“What attracted me to William Smith is the reputation of the brand. Customers know they’ll get the right product and proper support, and that’s the foundation you need to grow a window film business,” says Riaz.


