WrapApply Helps Lumbers Jewellers Refresh Luxury Retail Space

For retail businesses, refurbishment often comes with a difficult trade-off. A new look can help protect the quality of the customer experience, but the disr...

Categories: Case Studies

Published by Ryan Taylor on 02/07/2026

Home Stay informed with recent industry news WrapApply Helps Lumbers Jewellers Refresh Luxury Retail Space

For retail businesses, refurbishment often comes with a difficult trade-off. A new look can help protect the quality of the customer experience, but the disruption, cost and downtime of a full refit can make it difficult to justify.

That was the challenge for Lumbers Jewellers, a luxury jewellery retailer looking to refresh its interior without interrupting day-to-day operations.

The project was completed by WrapApply, led by Managing Director Shaun Hargrave, using architectural surface film to deliver a high-end finish in just four days. The result was a smart, cost-effective refurbishment that gave the space a renewed look while allowing the client to avoid the expense and disruption of replacing existing surfaces.

A Luxury Refurbishment with Minimal Disruption

Working in a premium retail environment requires careful planning. For a jeweller such as Lumbers, the finish needed to match the quality of the space, but the installation also had to be managed around the practical needs of a live business.

The brief was clear: refurbish the luxury jeweller while ensuring there was no disruption to day-to-day operations.

Rather than removing and replacing existing fixtures, WrapApply used interior film to transform the surfaces already in place. This approach allowed the project to be completed quickly, helping the client achieve a new finish without the downtime, mess or cost normally associated with a full refit.

Completed over four days, the project demonstrates how interior films can be used as a practical refurbishment solution in commercial and retail environments where speed, consistency and appearance all matter.

Achieving a Premium Finish with Architectural Film

For this project, the finish was one of the most important factors. In luxury retail, surfaces contribute directly to how customers perceive the space. The material needed to look and feel appropriate for a high-end jeweller, while still offering the practical advantages of a film-based refurbishment.

Shaun and the WrapApply team were particularly pleased with the result delivered by the selected film.

“The finish, texture and colour depth was outstanding,” said Shaun.

One feature that stood out on the completed project was the bronze metallic effect, which was especially well received by everyone involved. The finish helped create a rich, premium look that suited the environment and gave the existing surfaces a completely refreshed appearance.

For installers, projects like this show why interior films are increasingly being used in retail refurbishment. They allow businesses to achieve convincing decorative finishes across existing surfaces, without the need to remove, replace or rebuild. That can make a major difference when working in spaces where trading time, cleanliness and customer perception are all key considerations.

A Cost-Effective Alternative to a Full Refit

One of the biggest benefits of the project was the balance between finish and cost.

According to WrapApply, the client was very happy with both the completed appearance and the overall cost when compared with a full refit. By using interior film, Lumbers Jewellers was able to achieve a refreshed interior while avoiding the higher costs and longer timescales that would typically come with replacement works.

This is where interior films can offer real value for commercial clients. Instead of removing perfectly usable fixtures or surfaces, installers can retain what is already there and apply a new decorative finish over the top. For retailers, hospitality venues, offices and other commercial environments, that can mean less disruption, reduced downtime and a more controlled project from start to finish.

Partnership and Support from William Smith

WrapApply also highlighted the support received from William Smith during the project, citing the close partnership, understanding of the project requirements and support provided throughout.

For installers working on commercial refurbishments, this type of support can be important. Every project has its own challenges, from material selection and finish requirements to deadlines, access and installation conditions. Having a supplier who understands those pressures can help installers approach projects with greater confidence.

A Strong Example of Film-Based Refurbishment in Retail

The Lumbers Jewellers project is a clear example of how interior film can be used to deliver a premium refurbishment in a live retail environment.

Completed in four days, the project gave the client a high-quality finish, avoided the disruption of a full refit and helped control costs without compromising on appearance.

For installers, it also highlights the growing opportunity around commercial interior refurbishment. As more businesses look for faster, cleaner and more cost-effective ways to update their spaces, interior film continues to offer a practical solution for projects where the finish matters just as much as the process.

To learn more about interior films and how they can be used in commercial refurbishment projects, download our brochure.